Maxim Ali has spoken with Expert Severo-Zapad magazine about protecting intellectual property in foreign economic activity

Maxim Ali - Partner

Maxim Ali, Head of the Practice of Intellectual Property and Information Law at Maxima Legal, explained the information and analytical magazine Expert Severo-Zapad, for which companies entering international markets or working with foreign partners need to protect intellectual property. Maxim gave advice on how to build a competent protection strategy for minimal cost and to reserve the rights to future patents or trademarks in other countries.

“It is worth thinking about what is special in your product both from the point of view of the consumer (brand, packaging and so on) and from the point of view of technical solutions. After that, you can figure out what tools can protect your product: for example, register a trademark for a brand or product line, patent the packaging design to classify know-how”, explained Maxim Ali.

You can read the material (in Russian) on the website of Expert Severo-Zapad >>>